Company deep dives

UK Government interviews

United Kingdom

How the interview runs

“We use them to guide our recruitment criteria and they are the basis for capability assessments.”

Kara Kane, Andy Jones, Nikola Goger, Antony Poveda and Paul MoranHeads of design and a senior content designer across government

GOV.UK · 2024-12-03

Skills are the recruitment criteria

Choose which of three AI-generated drafts is ready to test, and why.

Example

What they assess

“An interaction designer is a confident and competent designer who can develop designs based on evidence of user needs and organisational outcomes.”

Government Digital and Data ProfessionCapability framework, interaction designer role

GOV.UK · 2026-08-28

Designs based on evidence

Say what eight user sessions support before you accept an AI summary’s recommendation.

Example

“create material to test ideas and hypotheses at an appropriate fidelity, for example mockups or drafts”

Government Digital and Data ProfessionCapability framework, interaction designer role

GOV.UK · 2026-08-28

Test at the right fidelity

Choose which of three AI-generated drafts is ready to test, and why.

Example

Explaining your decisions

“clearly document and communicate design decisions, related risks and any unresolved issues”

Government Digital and Data ProfessionCapability framework, interaction designer role

GOV.UK · 2026-08-28

Document decisions and risks

Turn one screen’s fix into a component change the next team can use.

Example

How they say to prepare

“For example, the new skill: iterative design replaces the old skill: agile working. Iterative design now also covers the old skill: prototyping.”

Kara Kane, Andy Jones, Nikola Goger, Antony Poveda and Paul MoranHeads of design and a senior content designer across government

GOV.UK · 2024-12-03

Iterative design now covers prototyping

Choose which of three AI-generated drafts is ready to test, and why.

Example

What AI changes in the work

“skills needed by all designers to design products and services fit for purpose in a world where climate change, artificial intelligence, and disability are increasing design factors.”

Kara Kane, Andy Jones, Nikola Goger, Antony Poveda and Paul MoranHeads of design and a senior content designer across government

GOV.UK · 2024-12-03

AI and disability as design factors

Find what breaks in a finished-looking address field when the pointer is removed.

Example

“When content is generated, it's not the content itself you're designing. It's the instructions that produce it.”

Pete Kowalczyk and Dave RussellDesigners, GOV.UK AI team, Government Digital Service

Design in government blog · 2026-11-03

Design the instructions

Decide where an AI proposal that adds a £4 fee needs the person’s consent.

Example

“Just as we test journeys with real users, we may soon need to test them with the AI models that interpret our content on behalf of users.”

Mark EdwardsHead of Design, Customer Experience & Design, Department for Education

Design in government blog · 2026-03-31

Test with the AI that reads your content

Decide where an AI proposal that adds a £4 fee needs the person’s consent.

Example

The work itself

“An interaction designer works out the best way to let users interact with services, in terms of both overall flow and at the level of individual design elements.”

Government Digital and Data ProfessionCapability framework, interaction designer role

GOV.UK · 2026-08-28

Flow and individual elements

Find what breaks in a finished-looking address field when the pointer is removed.

Example

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